I remember a time in which I would receive actual letters in the mail. Now I get junk mail and some bills. The only time I receive anything of interest through the US postal service is around Christmas or my birthday and when I receive a package from Amazon for something I purchased. Long gone are the days of well-thought out and purposeful letters in which you could build a friendship over words. Time has passed and I have adapted to the modern era as well using texts, 140 characters or less and 6 second Vines to communicate. But is that good?
I attended Social Media Marketing World last week in San Diego and learned a ton of great things. Here are my notes:
Icebreaker questions to help with networking:
- What are you passionate about?
- What is your top bucket list?
- What is a great accomplishment you are proud of?
I've been lucky enough to hear Brian Solis talk at a Vocus conference and spend a few minutes talking with him at a recent meetup in Philadelphia. Anyone who is interested in the future of business no matter if you're a consumer or in marketing, will want to pick up his latest book. If I could sum up Solis' mantra it would be "Engage or die" or "Innovate or die." He has been preaching his experiential brand of marketing for several years now and his latest book, "What's the Future of Business?", is another home run.
There's a lot of talk about branding being important for writers. But what does this exactly mean? With the publishing world all in a tizzy these days, indie authors struggling to be noticed, and free books flooding the market, what's a new author to do? The answer is easier than you think: Write well. But the execution around that and promotion of your writing is extremely difficult.
Hootsuite.com is a website that enables you to manage multiple Twitter accounts, Facebook, LinkedIn and Wordpress postings. With Hootsuite, you can also create multiple search columns to help you filter your Twitter stream, track keywords, hashtags or people’s tweets and follow the conversation on your Twitter lists.